65 Years #ParahWorld

65 Years #ParahWorld

Milan, 24 September 2015 – “65 YEARS #PARAHWORLD"

Parah celebrated its 65th Birthday on Thursday, 24 September in its Showroom at via Tortona 14 in the heart of the Milanese design-fashion district.
A special event with exhibition reserved for press and buyers to celebrate 65 years of activity.

During the exhibition, alongside the creations most representative of our house and a preview of the beachwear collection S / S 2016, the prestigious presence of an enchanting work of blown glass created for the occasion by master glassmakers of La Murrina.

We are very happy to have reached this important milestone that demonstrates the tenacity and passion of our family, from the post-war period until today, in leading a company that stands out for the excellence of its workmanship and that is proud to be and remains completely Italian. Parah intends to achieve two important goals. The first is to strengthen its presence on the market, confirming the historic and artisanal production activity, continuing to be a point of reference for its sales network and Italian and international distributors. The second, the more strategic goal, is to guarantee the international development of the brand, through targeted interventions aimed at upgrading its presence on the main markets.”

GIANLUCA PIAZZALUNGA

65 Years Anniversary #ParahWorld